The Company at a Glance
Brother is a leading provider of home and office equipment, sewing and crafting products, and industrial solutions. With a legacy spanning over 115 years, our brand is renowned for producing award-winning printers, sewing machines, P-touch labelers, and more.
Brother International Corporation (BIC) was established in 1954, marking over 70 years of operations in the United States. Our Americas headquarters is located in Bridgewater, New Jersey. BIC is a wholly owned subsidiary of Brother Industries Limited (BIL), which was founded in 1908 in Nagoya, Japan, and operates in more than 30 countries worldwide. Brother’s Americas presence includes subsidiaries in Canada, Mexico, Brazil, Argentina, Chile, and Peru.
Why Work at Brother?
Brother has consistently been recognized as a best place to work, reflecting our commitment to fostering a workplace culture aligned with our core values of being inclusive, collaborative, customer centric, and socially responsible. We value work-life balance and flexibility, and as a result have introduced policies such as our hybrid office schedule, casual dress code, and flexible Fridays, which allow us to wrap up meetings for dedicated focus time or to start our weekends sooner, year-round. Our commitment to employee growth and development is demonstrated through our offering of facilitated courses and certificate programs and our investment in resources that enable self-paced learning.
The Role at a Glance
The Representative, Sales, Retail & E-Commerce drives sales for a predefined group of customers, in addition to pursuing new prospects within the regional retail channel. This may include traveling to accounts and prospective accounts, with up to 60% of time spent outside the office.
As the primary account owner for its customer base, the Representative, Sales, Retail & E-Commerce has a defined sales quota and predominantly focuses on selling to and engaging their customers. This role also develops and implements advertising and promotional strategies to achieve results with each customer and performs demand planning to ensure appropriate inventory levels of all products sold.
Key Duties & Responsibilities
Account Management, Selling, & Customer Engagement
- Identify and achieve sales revenue goals for accounts while maintaining a high level of profitability based on predetermined budget plans
- Maintain high levels of customer service, engagement, and account management while keeping company interests and profitability in mind
- Engage with customers by phone and email, but also via on-site presence, such as through trade shows, national/regional meetings, QBRs, and more
Advertising & Promotional Strategy
- Coordinate advertising plans, promo schedules, funding negotiations, and all subsequent accounting of plans
- Plan product assortment, develop plan-o-grams, determine/support product transitions, special offers, stock levels, web developments, and more
Special Projects & Initiatives
- Achieve successful, timely completion of additional account-centric or team-centric initiatives as assigned by management (such as special team reporting, leading Sales Development rotation assignment, liaising with specified accounts, and more)
Demand Planning & Forecasting
- Accurately forecast supplies, hardware, and refurbished hardware monthly, based on seasonality, market trends, planned promotions, & product availability
- Communicate and collaborate regularly with credit, advertising, supply chain, logistics, and others to identify and resolve issues that arise
Administration & Reporting
- Complete monthly reports, provide competitive updates, and escalate issues to management
- Attend and actively participate in meetings with manager, team, division, and others as scheduled
- Stay up-to-date on current market trends and business applications
Key Experience & Qualifications
Education
- Bachelor’s Degree (or equivalent experience) in Business, Marketing, or related field - Preferred
Experience
- 3+ years of experience in a sales/selling role or environment, with an emphasis on driving sales results
- 3+ years of demonstrated experience building rapport in a customer/client-facing role – Preferred
- 1+ years of professional experience in a related industry or in learning new products/technology quickly – Preferred
Software/Technical Skills
- Understanding of the "computer peripheral" area (e.g. Printer/Fax/MFC products and solutions) – Preferred
- Knowledge of Salesforce or similar Customer Relationship Management (CRM) tool – Preferred
Other Skills, Knowledge, & Abilities
- Demonstrated ability to increase sales and close on accounts
- Ability to plan and orchestrate events/projects through time management, organization, and follow-up
- Ability to collaborate and build strong relationships with internal stakeholders and external clients
- Ability to diagnose customer issues & problem-solve for solutions
- Communication skills (verbal & written)
- Ability to craft and deliver professional presentations
Compensation & Schedule for This Role
This role maintains a book of assigned accounts and as a result will be expected to travel routinely and be in the field to visit their account stakeholders. On weeks without travel, the sales rep will be expected to report to our Bridgewater, NJ headquarters twice a week, in order to collaborate with their manager, teammates, and additional stakeholders.
***
- The salary (or hiring) range for this position is $55,000 - $68,000 per year
- Starting salary to be determined by the education, experience, knowledge, skills and abilities of the applicant, internal equity, location, and alignment with market data
- This position is eligible to participate in the relevant Brother variable pay incentive plan(s). Applicable bonus awards are discretionary and contingent upon 1) achievement of your individual objectives and 2) Brother achieving its corporate and business-level objectives
- Benefits include, but are not limited to, healthcare and wellness coverage, life and disability insurance, 401K, tuition reimbursement, and Paid Time Off. Details are available at https://mybenefits.nfp.com/Brother/2025/guidebook/
Benefits
We offer a comprehensive benefits package with diverse plan options to meet your family’s needs, including health, vision, and dental insurance—all effective from day one of employment. Under our 401(k) retirement savings plan, we match up to 100% of the first 4% of employee contributions, with employer matches vesting immediately. Additionally, we offer an educational assistance program that reimburses up to 100% of tuition, lab fees, textbooks, and other related expenses for qualifying programs. To learn more, visit our benefits page: https://careers.brother-usa.com/benefits
Our Mission, Vision, & Culture
Our mission is to live our “at your side” promise to simplify and enrich the lives of our customers, employees, and communities. We aim to be where people and technology meet, providing products and solutions that enhance how people live, work, and create. We look to our strategic culture drivers - accountability, authenticity, boldness, and excellence - to enable us to consistently deliver on our vision, mission, and shared values. These drivers help us shape a culture that empowers the business to succeed. To learn more about our culture drivers and company culture, visit: https://careers.brother-usa.com/ourculture
About Where We Work
Brother’s corporate headquarters for the Americas is in Bridgewater, NJ, across from the Bridgewater Commons Mall. This location houses key corporate functions, including HR, legal, finance, IT, and supply chain, and a significant presence of our business unit leadership and marketing teams. Our manufacturing and distribution facility in Bartlett, TN spans an impressive 1.5 million square feet - equivalent to 26 football fields - and is located on Brother Boulevard. In addition to the distribution center operations team, this facility hosts several other departments, including our customer service group. Brother also has employees based in other locations, such as Westminster, CO, where many of our marketing and product engineering team members from the mobile solutions division operate, as well as our distribution centers in Richmond, VA and Perris, CA. Additionally, our outside sales teams work remotely within their territories, staying geographically close to the accounts they support to ensure they are always “at your side” for our customers.
Links to Learn More
To hear more about our business and culture, visit these helpful links:
Brother International Corporation ("Brother") is an equal opportunity employer and does not discriminate or make employment decisions on the basis of race, color, religion, sex, disability, or any other characteristic protected by applicable state or federal laws. If you require any physical or other assistance in completing this application or any other aspect of the application or interview process, a reasonable accommodation will be made upon request.
